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45 In 2006, long-time smokers of Marlboro Lights Cigarettes filed a class action suit in District Court for the District of Maine against Altria Group (hereinafter referred to by its subsidiary Philip Morris (PMUSA)) claiming that the cigarette company "deliberately deceived them about the true and harmful nature of light cigarettes, thereby violating the Maine Unfair Trade Practices Act (MUTPA)." 46 The plaintiffs did not seek damages for personal health-related injuries, but rather they sought other relief, including the return of sums paid to purchase the light cigarettes, and the attorney's fees authorized under the MUTPA

Bowl Height: 1.95 in./49.53 mm

24th ed

for instance, some establishments mentioned only accepting coupons with a student ID and others included the name of the college directly on the advertisement [e.g

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