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[1] Logic held a 12.3% market share in the United States in 2016

Up until recently, it wouldnt be an overstatement to say that pipes have been overthrown by cigarettes for good

Over time, tobacco use can rewire flavor perception, food cravings, and dietary habits

The industry has remained frozen with the same few old players, and ITC remains the largest among them

So plain packaging is not going to provide further information to consumers who are already aware of the health risk associated with smoking. Gagnon said the industry is only trying to increase our share of those people who have already made the choice of smoking. He said peer pressure and the smoking habits of their friends and family are what makes most young people start to smoke not packages