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Computational Advertising T&Fbestsellers20240395 Some of the fundamentals

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Some of the fundamentals

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Computational Advertising T&Fbestsellers20240395 Some of the fundamentalsThis book introduces computational advertising, and Internet monetization. It provides a macroscopic understanding of how consumer products in the Internet era push user experience and monetization to the limit. Part One of the book focuses on the basic problems and background knowledge of online advertising. Part Two targets the product, operations, and sales staff, as well as high level decision makers of the Internet products. It explains the

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