The one universal federal rule that applies in all 50 states, regardless of other regulations, is Tobacco 21
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46 Following the issuance of this rule, numerous ENDS industry stakeholders submitted recommendations to FDA highlighting differences between GMP regulations for ENDS products and other tobacco products (cigarettes, cigarette tobacco, roll-your-own tobacco, and smokeless tobacco)
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Rather they were crafted to evoke a strong emotional response calculated to provoke the viewer to quit or never start smoking. Other color images required under the Food and Drug Administration rules would have been: a man smoking through a tracheotomy hole in his throat, smoke wafting from a child being kissed by her mother, a diseased mouth presumably from oral cancer linked to chewing tobacco and a woman weeping uncontrollably