United Sates patent US2015/0020824 A1 (2015)
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But, "that doesn't mean they're going to win." Kaelan Hollon, a spokeswoman for Reynolds American, the tobacco company that led the 2011 suit, says they are "carefully reviewing the FDA's latest proposal for graphic warnings." "We firmly support public awareness of the harms of smoking cigarettes," she says, "but the manner in which those messages are delivered to the public cannot run afoul of the First Amendment protections that apply to all speakers, including cigarette manufacturers."
This decision could mean well never be able to close the Pandoras box of the youth vaping epidemic, said Meredith Berkman, co-founder of Parents Against Vaping E-cigarettes
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